Strategy and Tactics of Pricing
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Strategy and Tactics of Pricing For MBA or advanced undergraduate courses in Pricing Strategy or Pricing and Product Policy. Practical in focus and lively in style, this text provides a comprehensive, managerially-focused, integrated, step-by-step guide to pricing analysis and strategy development.
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Strategy and Tactics of Pricing For MBA or advanced undergraduate courses in Pricing Strategy or Pricing and Product Policy. Practical in focus and lively in style, this text provides a comprehensive, managerially-focused, integrated, step-by-step guide to pricing analysis and strategy development.
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