Sociolinguistics of the Korean Wave: Hallyu and Soft Power
Series:
Samosir and Wee examine how the immensely popular Korean Wave ('K-wave') also known as Hallyu is wielded as soft power through the use of communication for persuasion and attraction on the global stage.
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Samosir and Wee examine how the immensely popular Korean Wave ('K-wave') also known as Hallyu is wielded as soft power through the use of communication for persuasion and attraction on the global stage.
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