If I told you that I could show you ways to increase your sales by 20% would you be interested in finding out more? If this book gives you just one tool or technique that helps you to CLOSE one extra sale out of ten enquiries, then that's an instant 10% increase in sales, isn't it? If, in addition to that, the section on handling objections helps you OVERCOME a customer OBJECTION and close a further sale out of ten; then that's a 20% INCREASE in sales! If the use of just one of the techniques in this book translated to just one extra sale per month, how would that look for you? What about one extra sale per week, or even per day; what could that add up to over a year? This is a small book that could represent potentially huge value to you and your company! In this book I will walk you through every aspect of the sales process, from qualifying leads, understanding what the prospect values most, presenting solutions, handling objections, and CLOSING sales, in an easy to follow step-by-step guide. This book is based on decades of personal experience in sales, which has helped me to develop effective, proven techniques for maximising sales returns for time spent. Have you ever had a sales prospect that wastes your time by allowing you to go through all of the work and effort putting together a proposal, only to dismiss you with "I will think about it" or "let me get back to you" or the evergreen "it is too expensive"? This book will help you separate those time wasters from the genuine prospects. It will also allow you to identify what the genuine prospects really want, handle any objections, and close the sale. My Japanese Martial Arts friends have a saying that translates to "keep the sword sharp". They are referring to honing your skills to improve your performance; whatever your field, it makes sense, doesn't it? This book is designed to help you "sharpen your sword" and hone your sales skills. You could spend years trying to figure out what works and what doesn't the hard and painful way like me. Or, you could use this book as a kind of shortcut, or bridge, to get you from where you are, to where you want to be on your journey towards greater sales success. It is entirely up to you; if you want to keep getting the same results, then I suggest that you keep doing the same things! If you want different results, then maybe it's time to try something different; after all what have you got to lose? Now more than ever, the salesperson that has that extra edge is going to be valued the most. Good luck, and good selling!