This Collection contains the following books: * Social Media for Creative Libraries by Phil Bradley * The Library Marketing Toolkit by Ned Potter * Marketing Your Librarys Electronic Resources: A how-to-do-it manual by Marie R Kennedy and Cheryl M LaGuardia by * Developing Strategic Marketing Plans That Really Work by Terry Kendrick * Marketing with Social Media edited by Beth C Thomsett-Scott. About the AuthorPhil Bradley is a renowned information specialist, internet consultant and conference speaker specialising in search. He has worked with a number of search engine companies to help them improve their products, and has a blog on internet search that is widely read. He teaches internet search and social media skills to librarians and information professionals both within the UK and abroad. He also writes a column in the CILIP Update magazine, and previous titles with Facet Publishing include How to Use Web 2.0 in Your Library. Phil has been CILIP (the Chartered Institute of Library and Information Professionals) President for 2012-13. Ned Potter is Academic Liaison Librarian at the University of York. He won the SLA Europe Early Career Conference Award 2011 and was named a Library Journal Mover and Shaker in 2011. He is the founder of the LIS New Professionals Network, is the New Professionals Support Officer for the CILIP Career Development Group (Yorkshire & Humberside) and has been involved in several national New Professionals events. He blogs as The Wikiman and presents regularly on marketing libraries and the echo chamber phenomenon. Marie R. Kennedy is a librarian at Loyola Marymount University, where she coordinates serials and electronic resources. She has written and presented widely on the development and use of electronic resource management systems. In her spare time she takes photographs and creates taste experiments in her kitchen. She also writes the blog Organization Monkey about organization and librarianship. Cheryl LaGuardia is research librarian at Widener Library, Harvard University. Previously she worked in reference, research instruction, online services, collections, interlibrary loan, and circulation at the University of California, Santa Barbara, and at Union College in Schenectady, NY. She writes the E-Views blog and the electronic review column E-Reviews for Library Journal, and in 1996 she was awarded RUSAs Louis Shores/Oryx Press Award for reviewing. She has edited ProQuests Magazines for Libraries since 2000 and is on the editorial board of Reference Services Review. She has published a number of books, including Becoming a Library Teacher; Finding Common Ground: Creating the Library of the Future without Diminishing the Library of the Past; and Teaching the New Library. Terry Kendrick is a strategic marketing planning consultant, and has worked on assignments in 17 different countries for over 50 organizations. He is a marketing and internet trainer for CILIP, a member of the Chartered Institute of Marketing, and a unit organizer and lecturer on the MBA programme at the University of East Anglia in Norwich. Beth C Thomsett-Scott is Science and Engineering Librarian at the University of North Texas, USA.