Tourism in the New Europe addresses European tourism within the framework of an enlarged European Union of 25 members. It looks at the substantial reorientation of the organisational framework of European tourism and its profound implications for future structural and geographical patterns of development. Providing a series of thematic evaluations of the relationships between tourism and EU enlargement, this book includes a country-by-country examination of each of the new member states, in terms of their current patterns and trends of tourism development and the impacts which EU accession brings to them.Table of Contents: i: Preface Section 1: Introduction and Context 1: Introduction, D Hall and M Smith 2: Tourism and the European Union, C Anastasiadou, Napier University,Edinburgh, UK 3: Enlargement Implications for European Tourism, M Smith and Derek Hall 4: Tourism and the New Europe: Views from Beyond Europe, C Michael Hall, University of Otago, New Zealand 5: Tourism Education in the New Europe, G Richards, Tourism Research and Marketing, Barcelona, Spain Section 2: East Central Europe 6: Tourism and EU Enlargement: A Central European Perspective, P Jordan,Austrian Institute of East and Southeast European Studies, Austria 7: Slovenia: New Challenges in Enhancing the Value of the Tourism Destination Brand, M Konecnik, Ljubljana University, Slovenia 8: Slovakia: EU Accession and Cross-Border Travel, V Balá?, Slovak Academ yof Science, Slovak Republic 9: Tourism in the Czech Republic, A Királová, Institute of Hospitality and Management, Czech Republic 10: Product Development and Diversification in Hungary, L Puczkó, XellumLtd, Hungary, and T Rátz, Kodolányi János University College, Hungary 11: Tourism in Poland: Changes in Policy, Management and Education,B Marciszewska Section 3: The Baltics 12: The Baltics' Accession: Finnish Perspectives, R Komppula and A Peltonen,University of Joensuu, Finland, T Ylkänen and T Kokkila, Finnish Tourist Board, Finland 13: Estonia - Switching Unions: Impacts of EU Membership on Tourism Development, J Jarvis. Monash University, Australia and P Kallas, Estonian Tourist Board, Estonia 14: Latvia Tourism: Decisive Factors and Tourism Development, I Druva-Druvaskalne, I Abols and A ?lara, Vidzeme University College, Latvia 15: Lithuania: Sustainable Rural Tourism Development in the Baltic Coastal Region, A Armanaitiene, R Povilanskas, Klaipeda University, Lithuania, andE Jones, University of Wales Institute, Cardiff, UK Section 4: The Mediterranean Enlargement 16: The Mediterranean Enlargement: An Overview, H Alipour, Eastern Mediterranean University, Turkish Republic of Northern Cyprus, and D Hall 17: Malta: Re-imaging the Mediterranean Destination, N Theuma, University of Malta, Malta 18: Cyprus: Building Bridges in the Borderlands of the New Europe, J Scott,London Metropolitan University, UK, and L Topcan Section 5: The Next Enlargement 19: Introduction 20: Tourism in Bulgaria, M Bachvarov, University of Lódz, Poland 21: Romania: National Identity, Tourism Promotion and European Integration,D Light, Liverpool Hope University, UK 22: Turkey: EU Membership Implications for Sustainable Tourism Development, C Tosun, J Fletcher and A Fyall, Bournemouth University, UK 23: Croatia in the New Europe: Culture Versus Conformity, I Ateljevic,Wageningen University, the Netherlands, and S Corak, Institute for Tourism,Croatia Section 6: Conclusions 24: Summary and Conclusions: M Smith and D Hall