It is a specific recruitment technique that actively sources the highest caliber candidates. A talent attraction service may make use of online search software, social media, communications, marketing, and word of mouth to identify or attract candidates with extensive expertise in a specific field and industryThis book will help you: - Improve profits by creating an engaged workforce- Reduce the high cost of employee turnover- Enhance your people management skills- Effectively manage difficult employees- Create a great business culture- Improve your return on investment (ROI) in employee programs- Develop effective employee communications