Product management is an organizational function that guides every step of a product's lifecycle: from development to positioning and pricing, by focusing on the product and its customers first and foremost. To build the best possible product, product managers advocate for customers within the organization and make sure the voice of the market is heard and heeded. This book will give: Product Management Course: What Is The Product Management Process? Product Management: Why Is Product Management Important? Product Management Process: What Is The Role Of A Product Manager?