This feisty and inspiring treatise blames the destructive cultural myth of female self-sacrifice for the desire for breast implants, the conservative insistence on family values, and the general cultural attitude that prevents women from supporting one another's accomplishments. Using everything from psychological analysis to clever fairy-tale parodies--called "fairer tales"--the author promotes an ideology for women that is neither bra-burning feminism nor passive conservatism, but rather a belief in self-development.About the Author: Stephanie Vermeulen runs the Effective Training Corporation and is the author of EQ: Emotional Intelligence for Everyone. Cheryl Carolus is a South African lawyer and activist who helped found the United Democratic Front and the United Women's Congress in the 1980s. Currently she is the government's chief executive officer for South African tourism.